TVS Motor Company has marked a significant milestone for its Apache brand, reaching seven million customers worldwide. It also launched its brand film ‘Tu Race Laga’, which premiered at the event.
The TVS Apache brand was first introduced in 2005 with the Apache 150. Since then, every TVS Apache has been built with its ‘Track to Road’ philosophy in mind, applying four decades of its racing expertise. Apart from its motorcycles, TVS has also built a large community of passionate riders with over 5,00,000 registered members, united by a shared passion for motorcycling, performance, and adventure. TVS often engages its customers through curated rides, track experiences and brand engagement.
Over the years, TVS Apache series has introduced a lot of segment-first features like petal disc brakes, fuel injection, dual-channel ABS, riding modes, glide through technology, built-to-order factory customisation and connected features.
The TVS Apache series of motorcycles spans across street, supersport and adventure segments with engine capacities ranging from 160cc to 310cc. Currently TVS is offering the Apache RTR 160, RTR 160 4V, RTR 180, RTR 200 4V and RTR 310 in the street segment while the RR 310 is the supersport offering. In the adventure-touring segment, TVS has the RTX, which the brand introduced in the second half of 2025.