TVS Motor Company has unveiled the special edition TVS Apache series, called the Rann of Kutch Edition, at TVS Rann Utsav 2.0 in the Rann of Kutch, Gujarat. The lineup consists of the Apache RTR 200 4V, Apache RTR 310 and the Apache RR 310.
Created specifically for showcase, the custom Apaches featured desert-inspired colours,and design elements reflecting the beauty of the region.
The unveiling took place at sunset as the backdrop, that very closely resembles the theme and the colours used on the motorcycles. From the colours of the sky to the orange and yellow hues of sunset to the white and gray colours of the salt flats, the motorcycles depict the landscape, art and culture of the Kutch region of Gujarat, India.
At the heart, the motorcycles remain the same with no mechanical changes to the cycle parts. However, TVS has incorporated custom elements like handmade leather seats, which add to the beauty of the bikes, made to represent the the art forms of the region. Each motorcycle also gets a special ROK (Rann of Kutch) edition badge as well.
Apart from the unveiling, the TVS Rann Utsav 2.0 also featured curated rides, motorsport arenas, cultural experiences, and interactive sessions for TVS Apache owners and the media alike.
