Coachbuilding has been a part of Rolls-Royce since its early days. A rolling chassis was delivered to specialist coachbuilders, who would design and construct a body of almost any form to the client’s precise requirements, however, Charles Rolls and Henry Royce introduced a single constraint- Fixed propositions around the radiator to ensure every build is unmistakably a Rolls-Royce.
The Coachbuild programme will centre around a unique bodystyle built and handcrafted by Rolls-Royce’s Coachbuild department. These cars will be fully homologated, road-legal and created to be driven. Each Coachbuild collection will be strictly limited in number and will never be repeated. Clients who have a special affinity to the brand and who the brand believes will be fascinated to be a part of this programme will be invited through the marque’s private offices in Dubai, Seoul, Shanghai, New York, and at the Home of Rolls-Royce in Goodwood.
The expansion of this Coachbuild programme comes after a positive response to previous limited-run Rolls-Royce models, Sweptail in 2017, Boat Tail in 2021, and Droptail in 2023. All of them were powered by a 6.75-litre V12, unlike the current Coachbuild that will be fully-electric, as many of the collectors who inspired the Coachbuild Collection are existing Spectre owners. According to their experience, the electric powertrain elevates the Rolls-Royce experience.
