• KTM rolls out its one-millionth motorcycle in India

This historic moment was celebrated at the bikemaker’s Chakan plant

KTM India reached a historic milestone as it rolled out its one-millionth motorcycle from the bikemaker’s Chakan plant in Pune. Ever since the inception of the brand in India, it has been one of the most prominent manufacturers in the biking scene of the country, which may have something to do with the signature bright orange colour that can be found on most of the motorcycles.

Mr Rajiv Bajaj, MD & CEO, Bajaj Auto Limited, said, “Motorcycles are our strength, and the one-millionth KTM milestone is a testimony to that. When we inked our partnership in 2007, it was with the goal of affordable innovation that would reach KTM’s marquee brands to all parts of the globe. 15 years later, we have not only been successful but have also become

strategic partners with a restructured ownership. Given our similar cultures, a sustainable and trusted cooperation has been built that will soon extend to electric vehicles and next-gen technologies. One million has been achieved. There are many more to go!”

It is quite fitting then that the one-millionth motorcycle which marks the milestone for KTM’s adventure in India is the 390 Adventure. Finished in Factory Racing Blue, this 390 Adventure, like other 390 Adventures, is powered by a 373cc liquid-cooled single-cylinder pushing out 43PS and 37Nm.

Mr Stefan Pierer, CEO, Pierer Mobility AG, said, “This is indeed a momentous occasion for both KTM and Bajaj Auto. At Pierer Mobility AG, we abide by our four pillars of success. These include operating as a global entity, innovating continuously, getting the right talent, and building distinct brands worldwide. Our position as a global mobility group is built on the right partners who are passionate about delivering excellence. Our constant drive to innovate and the ability to build strong brands across markets have found resonance with Bajaj Auto. Our success in this partnership gives us great confidence about the future, where we will expand our portfolio into electric and maintain our position as leaders in the powered two-wheeler industry."

It was mentioned that the GasGas brand may be considered for an Indian introduction, while Pierer Mobility may take the Bajaj Brand to Europe. Watch this space for more updates.

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