Hyundai Motor India inaugurates three new Dealer Showrooms in Pune

Team Turbocharged
Brings international standards to showrooms with Global Dealership Space Identity 2.0

Note: The information is from a press release sent to us by the manufacturer. TURBOCHARGED is not responsible for any inconsistencies and inaccuracies in the below data.

Pune, June 14, 2024: Hyundai Motor India Limited (HMIL), today inaugurated three new
dealer showrooms in Pune, Maharashtra in line with Hyundai Motor Company’s Global
Dealership Space Identity (GDSI) 2.0 guidelines. Developed on the pillars of Modernity,
Experience, Comfort, and Technology, the GDSI 2.0 brand identity brings in international
standards to offer a digitally advanced, friendly and comfortable environment to customers
at HMIL dealer showrooms. The new showrooms aim to leverage technology, and offer
customers a delightful car buying experience.
The new [dealer showrooms]: Kundan Hyundai, Modi Hyundai and Kothari Hyundai in Pune,
Maharashtra, have implemented GDSI 2.0 norms and were inaugurated today by Mr. Unsoo
Kim, Managing Director, HMIL, Mr. Tarun Garg, Chief Operating Officer, HMIL, and Mr. J T Park,
Executive Director, Sales and Marketing, HMIL.

The GDSI 2.0 concept includes several key features aimed at enhancing the customer
experience including:
*A unique, distinct, and cozy welcome space for customers entering the showroom to
make them feel extra special.
* A private and centrally located consultation space for personalized interactions will
provide customers privacy during their purchase discussions.
*An exclusive zone for experiencing themed cars will allow customers to explore and
engage with vehicles, offering a distinct and captivating way to discover the latest
innovations and designs by Hyundai.
*Customized product experiences through a state-of-the-art 3D configurator will
enable customers to electronically personalize their favourite Hyundai vehicle to mix
and match accessories as per their own taste.

Commenting on the inauguration, Mr. Unsoo Kim, MD & CEO of Hyundai Motor India Ltd.
(HMIL), said, “We at HMIL, are proud to be able to provide global standards of dealership
experience to our customers. Aligned with our Global vision of ‘Progress for Humanity’, the
Global Dealership Space Identity 2.0, represents HMIL’s commitment to bring forth a valuable
customer experience with the integration of technology and innovative practices. We areconfident these new dealerships will create a lasting relationship with our customers and set
new benchmarks in the automotive retail space.”

Expressing his thoughts, Mr. Tarun Garg, COO, Hyundai Motor India Ltd. (HMIL), said, “We
are thrilled to unveil three new dealer showrooms in Pune today with GDSI 2.0 guidelines. This
innovative showroom concept reflects our understanding of customer needs and our
dedication to exceeding their expectations. The new GDSI 2.0 showrooms will enhance
transparency and delight customers with an exciting purchase experience, seamlessly from
the digital space to physical showrooms. We further aim to upgrade more Hyundai
showrooms to GDSI 2.0 brand identity as we move forward. We are confident that the new
dealerships will further enhance customer engagement with our brand and our products.”
Aimed at offering state-of-the-art car buying experience to customers, the GDSI 2.0
showrooms are designed to match the changing customer aspirations. These modern
showrooms are spacious and designed in a way to indulge customers in a friendly and warm
environment. This transformation is built on continuous research, listening to customer voice
and anticipating future trends.

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